When Unilever launched a new brand, Roundel™ attracted new prospects.
Unilever’s subsidiary launched a new haircare brand exclusively through Target with the support of Roundel. And the successful debut blew past benchmarks.
Drive awareness and sales for a new haircare brand.
Reach the best prospects fast.
A beauty launch that turns heads.
of total sales
of store orders
Going from unknown to making guests feel known.
“It was a no-brainer to engage Roundel as the cornerstone of our marketing plan for this exclusive launch. By leveraging a brand page for education, precise targeting, and relevant media placements, we were able to deliver on our identified metrics.”