Cleaning Brand Case Study

Household Essentials  |  Roundel™ Media Studio  |  Target Product Ads by Roundel™

Fresh platform, pristine outcomes

A household name in cleaning decided it was time to spruce up their marketing toolkit and found success with the Roundel™ Media Studio self-service hub.

OPPORTUNITY

A national cleaning brand needed a media platform that would deliver stronger results for fewer dollars, all while making operations a breeze.

SOLUTION

After testing with Roundel™ Media Studio and seeing higher performance at lower costs, their decision was crystal clear: migrate to the platform.

RESULTS

Moving to Roundel™ Media Studio was truly a clean start. Greater media efficiency and cost savings helped them to tidy up their operations and allowed their campaigns to work better than before. 

25%

average efficiency increases for cost-per-click1

83%

higher ROAS1

50%

increase in ad sales at similar spend levels1

A polished approach to media success

Roundel™ Media Studio is how this national cleaning brand, and many other businesses, simplify their workflows, measure deeper, and bring about greater results with ease.

With zero DSP fees, centralized planning and reporting, prioritized inventory on Target.com, and closed-loop reporting, it’s a refreshing, hands-on way to bring more joy to your business.

We could not be happier with our transition into Roundel™ Media Studio during the beta & launch phases. The support from the Roundel team was excellent, and our sales & ROAS results have improved meaningfully. This helps our team continue to lean in to drive business on Target.com.

— Vice President

ROUNDEL SOLUTIONS USED

Roundel™ Media Studio

Roundel Media Studio – A self-service platform that lets you activate, manage and report out on your campaigns.

Target Product Ads

by Roundel™

Give your brand the first-seen advantage on Target.com and the Target app so you can grow sales.

Let’s talk

about your next multi-channel campaign

about your next multi-channel campaign

Related case studies

Source
1Target internal data: Household Essentials Case Study