
First-party, real-people data Our first-party transactional and behavioral data comes from 30M+ weekly in-store Target guests (and even more online) ...
Our first-party transactional and behavioral data comes from 30M+ weekly in-store Target guests (and even more online). And our audiences are built from unique guest profiles using verifiable data, with behavior, audience, and measurement all in the same database to power provable results.