Simply Sage Case Study

Apparel & Accessories  |  Roundel™ Media Studio  |  Target Product Ads by Roundel™

Styled for success

For Simply Sage, standing out on Target.com meant breaking through a competitive category. Through Roundel™ Media Studio, the brand managed and optimized Target Product Ads by Roundel™ in one workspace to drive stronger performance.

OPPORTUNITY

As a growing Target+ seller, Simply Sage looked to expand its reach, connect with more guests, and build confidence in its media strategy.

SOLUTION

With Roundel™ Media Studio, Simply Sage could manage its media, monitor performance, and make real-time campaign adjustments through a centralized self-service hub.

RESULTS

Small optimizations throughout the campaign added up to significant business results. 

886%

revenue growth1

606%

attributed gross merchandise value growth1

14%

ad penetration up from 1%1

Tailored to perform

With Target Product Ads by Roundel™ driving visibility and Roundel™ Media Studio bringing campaign management into one place, Simply Sage continually refined its approach to optimize performance.

Growing with

Selling through Target+ helped Simply Sage reach more guests through Target’s curated online marketplace, creating a strong foundation for continued growth.

Roundel has been a key partner in accelerating our growth on Target.com and the Target app. Their ability to connect our brand with the right Target shoppers through data-driven media has helped us expand our reach and drive meaningful sales. 

Director of Marketing & Sales

Simply Sage

ROUNDEL SOLUTIONS USED

Target Product Ads

by Roundel™

Give your brand the first-seen advantage on Target.com and the Target app so you can grow sales.

Roundel™ Media Studio

A centralized self-service workspace that enables you to activate, manage, and optimize campaigns in real time, all in one place.

Let’s talk

about your next multi-channel campaign.

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Source
12025 Target internal data