Boost sales of beauty and personal care products among parents.
Roundel created a strong presence on Target.com, the Target app, and Bullseye Marketplace to drive sales.
Influence spend on beauty and personal care brands among college students.
Roundel built a product presence on Target.com and Bullseye Marketplace to influence guests to grab last-minute beauty and personal care products.
Identify and influence a secretly powerful audience to drive men’s care product sales.
Roundel tailored messaging specific to the men’s care products audiences and deployed the campaign on Target.com and the Bullseye Marketplace.
Promote specific natural cleaning product brands among parents.
Roundel promoted eco-friendly and cruelty-free cleaning products via Target.com, Bullseye Marketplace, and Pinterest.
Encourage guests to purchase more of the CPG company’s products within a basket.
Roundel amplified multiple brands and used an offer to influence guests on Target.com and the Bullseye Marketplace to stock up during the promotional period.