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Roundel™ Multi-Solutions Consumer Insights Case Study

Clorox® Case Study

Clorox® drove sales and customer retention with A/B testing.

A robust test-and-learn campaign helped the brand understand how to retain an influx of customers.

Challenge

Keep 1.5 million new customers engaged.

1

2

3

Solution

Get to know the new Clorox® audiences.

Results

Understanding shoppers = >40% higher ROAS

>40%

higher ROAS

3x

higher ROAS

>25%

Increase

Conclusion

Optimize with insights.

Test.

Target.

Win.

Can’t-miss moments start with a trusted retail experience.​

Roundel TM Media, re-imagined by Target

©2022 Target Brands, Inc. Roundel, Target and the Bullseye Design are trademarks of Target Brands, Inc. 

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Roundel TM Media, re-imagined by Target

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    © 2022 Roundel, Target, and the Bullseye Design are trademarks of Target Brands, Inc.

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