Managed service

Display by Roundel™

Display by Roundel™ makes it easy to reach relevant audiences in a scalable, measurable way. Get your brand in front of real shoppers with standard and premium ad placements, on and off desktop and mobile placements

The following on-Target platform banner display units are available for desktop, mobile, and app (select placements shown below):​
  • Product Listing Pages (PLPs)
  • Product Detail Pages (PDPs)
  • Category Pages
  • Registry
  • Empty Cart
  • Store Locator
  • Thank You Page
  • Homepage Takeover
  • App Homepage Takeover
  • Homepage Megaboard
  • Homepage Leaderboard
  • Gift Registry Pages/Listing Page​

Display also available off platform via premium publisher sites. See Bullseye Marketplace details below.

Premium homepage

Product listing page

Product detail page

App product detail page

Store locator detail page

Product listing page

Registry page app placements

App homepage

App product listing page

Bullseye Marketplace display placements across premium publishers

Display banner ads via Bullseye Marketplace

Run-of-site; high impact; homepage; native display

300x250 display

300x50 display

Display Audio ads via Bullseye Marketplace

Reach the Target guest within audio streaming services across Bullseye Marketplace using :15/:30 audio spots paired with a display ad.

300x250 display with :15/:30 audio

300x250 display with :15/:30 audio

Display Video ads via Bullseye Marketplace

Blend of inventory across in-stream (video within a player), out-stream (standalone video running outside of other video content), and full-episode player (high-impact video within premium, full-length content) placements, with the ability to run :06/:15/:30 video creatives.

300x250 display with :15/:30 audio

Additional options through Programmatic by Roundel™

Run media programmatically on your choice of display, video, and app inventory across relevant, brand-positive inventory across over 50+ premium publishers. Leverage the DSP of your choice in a self-service manner.

Campaign goals

Drive brand awareness and rapport when you put your brand in the spotlight with Display by Roundel.  

Awareness and consideration

Engage with Target shoppers as they browse on desktop and mobile, as well as the app.

  • Increase awareness of your brand through targeted audiences.

  • Drive consideration among real Target shoppers, both on Target properties and off.

  • Use measurement to inform future audiences and campaigns.

Connect in a whole new way.

Let’s talk about your next multi-channel campaign.

Media designed by Target
Media designed by Target
Subscribe for the latest news and updates.

*Timelines and pricing are current as of last publish date. Please contact your Roundel™ Sales Representative for the latest updates and to learn more.