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Ad Guide: Programmatic Marketing

Self-service specs and details for

Programmatic by Roundel™

Placement details

Programmatic by Roundel™ provides you with the flexibility you need to reach consumers with display, video, or curated inventory both on and off Target properties.

Option to run 6-, 15-, or 30-second video creatives through VAST (recommended) and VPAID tags.

Audience-first private marketplace (PMP) placements

Access fully custom audiences in a curated marketplace of premium inventory on or off Target platforms, all within the DSP of your choice.

All available display sizes.
Select placements shown below.

Video

:06, :15, and :30 video

300x250 display

:06, :15, and :30 video

300x50 display

Target.com contextual PMP placements

All available display sizes.
Select placements shown below.

Targeting, reporting, and timing

Campaign goals

Can’t-miss moments start with a trusted retail experience.

Roundel TM Media, re-imagined by Target

©2022 Target Brands, Inc. Roundel, Target and the Bullseye Design are trademarks of Target Brands, Inc. 

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Roundel TM Media, re-imagined by Target

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    © 2022 Roundel, Target, and the Bullseye Design are trademarks of Target Brands, Inc.

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